ABSTRACT:
In a turbulent world we look at how younger consumers are responding and what needs they may have which soft drinks can answer. Brands can tap into the need for anxiety relief, happiness, entertainment and adventure and discovery to deliver added value and a strong emotional connection beyond price.
In this webinar we explore the opportunities soft drinks can provide for relief and refreshment in 2025 and the opportunities this presents for brands and innovators. Gain valuable consumer and market insights to help your brand stay ahead in the evolving F&B landscape.
Be Inspired. Innovate. Drive Growth.
GENERAL ENQUIRIES:
marketing@innovami.com
An expert in macro consumer trends with a wealth of experience in brand planning and innovation, offering unique perspectives into consumer drivers and bringing trends to life.